Product packaging

Packaging that prints true to the approved design

Sinh Vũ agrees the die line, the template that cuts and folds the box, with the printer first, then designs the graphics on it. You receive print files with every layer, plus a test print when it is in scope, so the run comes out close to what you approved.

5 steps · 4 approvals on your side
How Sinh Vũ works

Five steps, clear at every turn

Pick a step to see what Sinh Vũ does, what you decide and what you receive.

Step 01 · Discovery and alignment

Agree the dieline and specifications

Sinh Vũ does
Confirm the die-cut template with the factory according to their machine specifications, finalize the product code list and the specifications for each code.
You decide
Approve the dieline.Within 3 working days.
You receive
A dieline agreed with the factory and the list of SKUs with each one's specification.

Step 02 · Design

Graphic direction on the real dieline

Sinh Vũ does
Observe competitors' packaging on real shelves, then build the graphic direction and present it on the agreed dieline itself, never on a flat mock-up.
You decide
Approve the graphic direction.Within 5 working days.
You receive
A graphic direction shown on the agreed dieline itself, with notes from observing competitors on the shelf.

Step 03 · Design

Lay out each specification

Sinh Vũ does
Apply the approved layout to each product code and specification, maintaining a cohesive identity while differentiating product lines.
You decide
Approve the full set of specifications.Within 5 working days.
You receive
Designs for every SKU and format, one shared identity with each product line still easy to tell apart.

Step 04 · System and usage rules

Prepare print-ready files

Sinh Vũ does
Prepare files according to the printer's specifications: color system and color codes, bleed, color overlap, resolution, line art font, die-cut registration marks not to be printed.
You decide
No approval needed at this step.
You receive
Print files built to the printer's specifications, ready for production.

Step 05 · Rollout

Proof and press check

Sinh Vũ does
Check the proof print on the actual material to be used, adjust colors if necessary, according to the printer if within scope.
You decide
Approve the proof.Within 3 working days.
You receive
A proof on the actual material checked for colour, with Sinh Vũ on press when that is in scope.
01 / 05

Why not take a ready-made packaging template and just change the name, faster and cheaper?

A ready-made template was drawn for a different product and a different material. On the printer's press, the die line does not fit, text lands on a fold, and colours shift with a different board. At that point a spoiled print run has to be thrown away, and that is the real cost. Sinh Vũ works the other way round, starting from the production constraints: the die line is agreed first, the graphics come after. You receive files that print straight away.

The real cost of packaging is a spoiled print run, not the design fee.
Two layers, one flow

Die line first, graphics after

Packaging has two layers of work: the box structure, which is the die line, and the graphics printed on it. The die line is agreed first, because drawing graphics on an unconfirmed die line means drawing them twice. The printer's production time is outside Sinh Vũ's control, so the on-shelf date is worked out backwards from it.

Part 1

Agree the die line

Agree the die line with the printer to fit their exact machine, along with the list of SKUs and the specification of each.

Die lineConfirmed by the printer before drawing

Part 2

Build graphics on the die line

The graphic direction is presented on the agreed die line itself, then rolled out to each SKU and size while keeping a shared identity.

On the real die lineNever presented on flat artwork

Part 3

Prepare files, test print

Files are prepared to the printer's exact specifications, the test print is checked on the right material, and colours are adjusted if needed.

Test printApproved before the full run

Timing

How long until you have it

4 to 5 weeksSinh Vũ's part
16 working daysYour time, across 4 approvals

Add the two figures together for the real time from kickoff to handover. Your part follows the approval window of each step, so approving early shortens the schedule. Factory production time is not included in these two figures.

Before we start

What you need to prepare

  • List of product codes and specifications for each code, along with specific numbers.
  • Printer information and their machine specifications.
  • Mandatory content according to regulations: ingredients, expiration date, barcode, warnings.
  • Desired shelf date to calculate the timeline.
  • Old box sample or competitor sample if available.

Having these ready keeps the project on schedule. If something is missing, Sinh Vũ can still start, and the handover date moves back accordingly.

Handover

What you receive

Each item comes with its format and what it lets you do.

Print files with every layer

Send them to the printer who agreed the die line and it prints right, with no back and forth.

To the printer's standard

Vector die line

The printer cuts the box on the right folds without adjusting the template.

Vector file

3D box preview

See the box as it will look and check the delivered run against it.

Assembled box preview

Editable information layer

Change expiry dates, ingredients and barcodes for the next batch without touching the design.

Open information layer

Sign-off standard

Know in advance what passes

The four points below are the sign-off yardstick, agreed from the start. You know in advance what you will receive.

Die line fits the press

The die line fits the printer's machine and is confirmed by the printer before the graphics are drawn.

Confirmed by the printer

Test print colour passes

When a test print is in scope, colours match the approved design on the actual material, and barcodes scan on that print.

Measured on the test print

Every layer, correctly set

Files have every layer: a non-printing cut layer, a non-printing fold layer and a bleed layer, set to convention.

Each file layer checked

All required information

The required information you provide is complete and placed correctly on each face of the box. Product registration remains your responsibility.

Checked against the list

Investment

Three tiers by scope

Quoted by the real scope, fixed as a package once we have heard your needs, with no surprise fees along the way. Printing, die making and test prints are charged separately, and you know this from the start.

Paid once

Design fee

Quoted by scope, fixed as a package once we have heard your needs.

Starter

One product line or a small set of SKUs.

2-3 weeks

Quoted by scope

  • Structure and die line
  • Packaging and label graphics
  • Source files handed over
Choose this tier
Popular

Standard

A line with many SKUs that needs printer-ready files.

4-5 weeks

Quoted by scope

  • Structure and graphics
  • Printer-standard files
  • Source files handed over
Choose this tier

In-depth

Many sizes, with test prints to check.

6-11 weeks

Quoted by scope

  • Packaging set by size
  • Test print on the material
  • Printer-standard files
Choose this tier

Not sure which tier fits? Talk for 5 minutes and Sinh Vũ will suggest one →

Frequently asked questions

Before you send a request for packaging

Sinh Vũ designs both the graphics and the box structure, so the artwork and the box fit together from the first drawing. For printing, Sinh Vũ connects you with partner printers and follows production closely when that is in the agreed scope; we do not run presses ourselves, so we do not guarantee print prices on the printer's behalf.

Yes, the files are handed over to print standard. The die line is agreed with one specific printer, so if you move to another, confirm the die line with them before printing. Sinh Vũ recommends printers we know because we have checked their quality many times, but you are not tied to printing in one place.

Yes. Before the full run, Sinh Vũ checks a test print on the exact material, when the test print is in the agreed scope, so you see the real colours and proportions. This step catches size or colour mistakes before the cost of a full run. Test printing is charged separately.

Every product differs in material, structure, quantity and print technology, so the cost changes with each specific scope. Sinh Vũ quotes once the requirements are clear, so the figure reflects reality rather than a generic rate for every case. Our pricing principles are public on the Pricing page.

Sinh Vũ knows the mandatory presentation requirements by industry, such as ingredient labels, warnings and declared information, so the layout is right from the start. Final legal confirmation remains the responsibility of you or your legal team; Sinh Vũ supports the presentation side and does not replace the approving authority.

A single product is perfectly fine; you do not have to do the whole line from the start. If you plan to extend the line, Sinh Vũ suggests discussing it early so the design system extends more easily later.

No. Sinh Vũ builds a system framework from the very first pack, so later products only need adjusting on that base. A new SKU outside the agreed list is quoted as additional work, not a redo. This saves time and keeps the whole line consistent when the products sit side by side on the shelf.

Sinh Vũ goes to real shelves to look at the competitor packs standing where your product will sit, to find the gap where it can stand out. There is no formula that guarantees it absolutely, but this is a required step in the process, not a matter of luck.

Start your product packaging

Send a few lines about what you need, and Sinh Vũ replies within the working day.