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What does Sinh Vũ do and not do in packaging design?

Before sending a request, you should know where Sinh Vũ stands in the packaging production chain, and what boundaries Sinh Vũ will not cross.

Quick summary

Sinh Vũ handles all creative aspects of packaging: designing structures (dieline, i.e., cutting and folding templates), surface graphics, and exporting print-ready files. Sinh Vũ operates as a Creative Director, not a printer, so does not print and does not commit to printing prices. This is suitable for brands needing structured packaging and wanting a partner from concept to print-ready files.

Quick comparison
You should choose this direction when
  • a brand launching a new product
  • Upgrade packaging to a higher segment.
  • OCOP agricultural products need export packaging.
  • multi-layer packaging system needs to be consistent
Not needed when.
  • need to print and receive goods in one place
  • need print quotes before having a dieline
Quick glance
Costs
medium
Time
depending on the number of SKUs and complexity
Commonly used industries
cosmeticsfoodOCOP agricultural products.consumer goods

Many of you contact Sinh Vũ with the expectation of receiving finished packaging, meaning design completed, printed, packaged, and delivered. That is not how Sinh Vũ operates. This page clearly explains what Sinh Vũ does, where it stops, and who handles the rest, so you do not waste time with incorrect expectations.

What does Sinh Vũ do in packaging?

Sinh Vũ takes on the entire creative and technical design aspects, including three main categories.

  • Designing the dieline: The cutting die defines the shape, folds, adhesive points, and technical tolerances of the packaging. This is the technical drawing that the printer uses to produce the actual die. Sinh Vũ provides a dieline file that meets the printing equipment standards of partners, not a generic illustration.
  • Surface graphics: All visual elements on packaging, from layout, colors, typography, illustrations, to mandatory information as per labeling regulations for each industry.
  • Print-ready export file: Complete file with correct color mode, resolution, bleed area, and technical notes for direct submission to the printer without further adjustments.

In addition to the three items above, Sinh Vũ also connects you with a partner printing house that has been validated for the type of packaging and budget. The 3D rendering file (preview before printing) is an optional item, not included by default in every project package.

When to work with Sinh Vũ, when not to

Sinh Vũ is suitable when you need a creative partner to take you from concept to print-ready files, and you need someone who understands both branding and printing techniques. Specifically:

  • The brand is launching a new product line and needs packaging developed from scratch.
  • Does the business want to upgrade old packaging to fit a higher market segment?
  • OCOP agricultural products need packaging that meets standards for distribution channels or export.
  • The multi-layer packaging system (outer box, inner bottle or jar, labels) needs to have a consistent identity.
  • Fit: Professional design is needed, with technical files up to standard, connecting with reputable printers.
  • Fit: There is a clear brand or you are building a brand and want the packaging to accurately reflect the positioning.
  • Suitable: Need to design multiple SKUs within the same identity system.
  • Not suitable: You want a single point of contact for payment, printing, and delivery of finished packaging; Sinh Vũ does not provide this service.
  • Not suitable: You need accurate printing costs before having any technical specifications, which is not feasible in the early stages.

Costs, time and price boundaries

The cost of packaging design at Sinh Vũ depends on the number of SKUs, the complexity of the structure, and the number of revisions. A project for a simple single SKU has a different cost compared to a multi-layer system that includes boxes, bottles, and labels.

SKU numberDirectly affects design time and costs. You should clearly define the quantity before discussing.
TimeIt depends on the complexity and the number of feedback rounds. Sinh Vũ will provide a specific estimate after receiving the brief.

Regarding printing costs: Sinh Vũ connects you with partner printers, but does not guarantee printing prices. The printing price is quoted directly by the printer based on the technical specifications in the complete dieline file. Only when there is a dieline can the printer have enough information to provide an accurate quote.

You should also note: if you change the technical specifications after approving the mockup, that phase will incur additional costs and time outside the original contract scope.

What does Sinh Vũ need from you to get started

To allow Sinh Vũ to evaluate the project and make appropriate proposals, you should prepare the following information.

  • Packaging type: Paper box, bag, sticker, tin box, or multilayer system?
  • SKU number: How many product codes need to be designed within the same project?
  • Product category and market: Where will you sell? Are there labeling compliance requirements (TCVN, FDA, EU)?
  • Design budget: No need for an exact figure, but a reference frame helps Sinh Vũ propose a suitable package.
  • Timeline: When do you need the final file?
  • Current brand: Does it already have a brand identity system, or is this packaging the starting point?

You don't need to have everything perfectly prepared before reaching out. Sinh Vũ will ask more during the first meeting. What matters is that you know what you need at the product and brand level; the rest will be guided step by step by Sinh Vũ.

The tool brings back.

Decision checklist

Topic: What does Sinh Vũ do in packaging? Sinh Vũ handbook, sinhvu.com

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Select each item you find appropriate, then print or save as PDF to take with you.

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Questions to answer before deciding

If you have marked most of the signs above, this is the time to discuss in more detail. Sinh Vũ can help you review and propose a direction.

References

The packaging service page of Sinh Vũ, internal document p2-bao-bi.md (Deliverables, Boundaries).

Frequently asked questions

Does Sinh Vũ print packaging in-house?

No. Sinh Vũ only handles the design and connects you with a certified printing partner. The printing cost is communicated directly by the printer to you; Sinh Vũ does not guarantee that figure.

Can Sinh Vũ provide a quote for printing if I don't have a dieline?

Not yet. Printing costs depend on specific technical parameters such as material, size, and surface finishing techniques. These parameters can only be determined after having a complete dieline file. Sinh Vũ will assist you through that step first.

If I want to change the specifications after approving the mockup, what should I do?

Changing specifications after the mockup has been approved will incur additional costs and time. Therefore, Sinh Vũ encourages you to thoroughly confirm all requirements before entering the final approval stage.

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