Choosing the wrong type of raised lettering can not only make the sign look bad but also prevent the contractor from executing the design correctly.
The dimensional letters for signs are divided into three main groups: flat cut letters (cut from acrylic or metal), channel letters with lights, and halo-lit letters. The choice depends on three factors: viewing distance, whether illumination is needed at night, and the installation environment. Sinh Vũ finalizes the letter style during the design phase to ensure that the stroke, base, and mounting method align with the construction technology, avoiding adjustments by workers later.
When you look at a sign and find the text looks "beautiful" or "luxurious," what creates that feeling is not just the font, but also the style of the lettering, the materials, how light interacts with the letters, and how the letters are affixed to the wall. Choosing the wrong style from the start will lead to one of two outcomes: a beautiful design that the craftsmen cannot produce, or a product that the craftsmen can produce but does not match the design.
All signage text can be categorized into three main technical groups:
Sinh Vũ observes that many brand owners choose fonts based on aesthetic feelings first, then think about lighting, which is the reverse order. The first question must be: does this sign need to be clearly visible at night, and from what distance?
The type of lighting significantly influences brand emotions at night more than colors do. Choosing between direct lighting or wall washing determines the character of the signage, not just the technique.
Practical experience of Sinh Vũ
Materials not only affect aesthetics but also determine the lifespan of the sign:
The mistakes below are ones that Sinh Vũ has observed repeatedly across many projects, regardless of their scale:
Sinh Vũ is not a sign fabrication workshop. Sinh Vũ's job is to finalize the typeface in the design phase, produce vector files and technical drawings with sufficient information: letter depth (return), material of the letters, mounting methods, and recommended accessories. After that, Sinh Vũ connects with the appropriate sign-making workshop and supervises the construction process to ensure that the physical letters match the drawings, without the workers making adjustments for convenience.
You can choose the factory yourself, but if you don't have complete technical drawings, the factory will fill in the gaps with their experience, not according to your brand's intent.
Topic: Techniques for creating raised letters for signage. Sinh Vũ guide, sinhvu.com
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If you have marked most of the signs above, this is the time to discuss in more detail. Sinh Vũ can help you review and propose a direction.
Alphabet Signs, Illuminated Sign Letters (face-lit & halo-lit); Gemini, Fabricated Metal Lit Letters & Logos; International Sign Association, UL 48 Standard for Electric Signs; Woodland Manufacturing, Dimensional Sign Letter Mounting Products.
Acrylic letters are lighter, easier to shape, and allow light to pass through when creating illuminated box signs. Stainless steel is much more durable against weather, especially in coastal areas with high humidity and salt. If installed outdoors for the long term and budget allows, Sinh Vũ prioritizes stainless steel or acrylic with a stainless steel face to maintain durability without incurring high maintenance costs.
In Vietnam, outdoor signs that use electricity must comply with current electrical safety and waterproof regulations, and should be checked by an electrician or qualified unit, especially when installed outdoors. Additionally, some localities have specific regulations regarding the size and location of storefront signs. You should confirm with the construction unit and local authorities before installation.
The most common reason is that the design file does not include technical drawings: it does not specify the depth of the letters (return), the material of the letters, the mounting method, and the type of accessories. The workers will decide these things based on their habits or available materials, resulting in deviations from the original design. Sinh Vũ addresses this by providing a standard vector file along with complete technical drawings and supervising the workshop during production.