Does Sinh Vũ take on small projects?

Sinh Vũ serves individuals, SMBs, and enterprises. Each tier has a suitable scope and approach. Small project clients often start with a 30-minute Coffee chat (free) or a Workshop/Audit to get the right direction before investing.

Self-brief, or do you need Sinh Vũ to assist with the brief?

Both are fine. Door 01 Detailed form for you if the scope is clear. Door 02 Chat with Sinh Vũ (5 minutes, AI asks the right questions) for you if the scope is unclear and needs consultation first.

How long from brief to the first deliverable?

Sinh Vũ responds within 24 hours. Detailed proposals within 48–72 hours. The first deliverable depends on the scope, typically 2–6 weeks from contract signing and deposit receipt.

What industries does Sinh Vũ work in?

300+ projects across 16 major sectors: F&B, Cosmetics, Fashion, Real Estate, Technology and SaaS, Manufacturing, Education, Healthcare, Finance, Travel, Agriculture, B2B professional services, and other sectors.

Is there a contract and confidentiality?

Yes. Every project signs a standard service contract from Sinh Vũ Studio, including clear confidentiality (NDA) and intellectual property terms. Briefs are stored separately, accessible only to the responsible team.

Delivering brand files: which formats are long-lasting

Quick summary

A complete deliverable set requires two parallel branches: vector files (AI, PDF, SVG) for printing and scaling without loss, and raster files (transparent PNG, JPG when needed) for digital use. It must also include all color variants, all logo layouts, and source files for future edits. Missing vector files means missing the most important element, as that is the true original.

Once the identity project is completed, you will be handed a file directory. Whether this directory is complete or lacking will determine how easy or difficult it is to use the logo in the future, and whether it will cost more or less to fix. Sinh Vũ clearly presents what the complete file should include and the consequences of any missing elements.

Two mandatory branches in every deliverable

Regardless of project size, the file set must include two parallel branches.

Vector (vector graphics, scalable without loss): AI (Adobe Illustrator), PDF vector, SVG. This is the true original of the logo. Scaling it up for a building sign or down for a stamp retains its sharpness. This is also the editable format when color changes or detail adjustments are needed.
Raster (bitmap graphics, used in digital): PNG with a transparent background to place logos on any background color or image without an unsightly white border. JPG is used when the background is fixed, has a smaller file size, but lacks transparency, so it should be used more restrictively.

These two branches cannot replace each other. Vector cannot be directly dropped into every digital platform. Raster cannot be used for large format printing. Both are needed.

Color and layout variant: don’t overlook

The complete file is not just the "primary color" logo. It needs to include all variations for proper use in every context.

Required color variations: full-color version, black monochrome (used when printing on white or paper), white monochrome (used when placed on dark backgrounds or images), and reversed if the identity system uses it.

Required layout variations: horizontal logo, stacked logo (name below the symbol), symbol only (icon or monogram) for small spaces like a favicon (browser tab icon) or social media profile picture.

Without a white version, placing the logo on a dark banner makes the text disappear. Without an icon-only version, social media profile pictures will have to use the full logo shrunk to the point of being unreadable. These small mistakes accumulate into an impression of unprofessionalism.

Source file: maintain proactive control in the future.

The source file is the original design file that can be opened and edited, unlike the exported file for use. It is usually an AI file from Adobe Illustrator or a Figma library (a popular platform for interface and digital application design).

You do not need to know how to use design software to require source files. The reason for keeping source files is that when you hire another design unit later, they will need the source files to continue with the system without having to start from scratch. Without source files, you are bound to a single designer, and any changes, no matter how small, will incur design fees.

The complete kit includes vector files (AI, EPS, SVG for print and large format), web raster files (transparent PNG, optimized JPG), color and layout variations, along with source files for editing.
ebaqdesign, How To Create And Deliver Logo Files

Common errors when receiving deliverables

PNG or JPG only: Works fine for the first few months, but when you need to print large signs or fabrics, the image breaks and you have to redesign, which costs money.
Only one color: Placing the logo on a dark background makes the text disappear, and placing it on an image creates chaos. Lacking a white version and a transparent background means missing essential tools for daily use.
No source files: Every small adjustment, even just changing font size or adjusting spacing, requires going back to hire from scratch.
No clear usage rights clause: Without a handover document for rights, disputes over copyright may arise later. It is necessary to confirm in writing that all files and design assets belong to you after payment.

Sinh Vũ's viewpoint

Sinh Vũ delivers based on the principle that clients must be self-sufficient after handover, without relying on Sinh Vũ for routine operations. The standard file package includes AI, SVG, transparent PNG, PDF, optional EPS for printing requests, and a Figma library for your internal team to reuse without needing to open specialized design software.

Included with the file is an accurate color palette (hex codes for numbers, CMYK for printing, Pantone if needed), typography information, and minimal usage guidelines so that non-designers can use it correctly. The goal is for you to be able to use the deliverables immediately after receiving them, and still use them correctly two years later.

The tool brings back.

Decision checklist

Topic: What file formats are needed for long-term brand deliverables. Sinh Vũ guide, sinhvu.com

0 more than 3 items

Select each item you find appropriate, then print or save as PDF to take with you.

Questions to answer before deciding

Is it usable if only PNG is available?
Is EPS mandatory, or is AI and SVG sufficient?
Is the source file (original file for editing) necessary if I don’t know how to use Illustrator?

If you have marked most of the signs above, this is the time to discuss in more detail. Sinh Vũ can help you review and propose a direction.

References

ebaqdesign, How To Create And Deliver Logo Files. Kitnex, Logo File Formats Explained. Practical experience in deliverables from Sinh Vũ Studio.

Frequently asked questions

Is it usable if only PNG is available?

Suitable for short-term numbers, but when needing to print large signs or resize, PNGs break because they are raster files (pixel-based). Without a vector, each time a large print is needed, it must be redesigned from scratch. PNG should be a supplementary format, not the only one.

Is EPS mandatory, or is AI and SVG sufficient?

EPS is not mandatory in most modern projects. AI and SVG are sufficient for print and web. EPS is only needed if your printing partner uses outdated software and requests that format. Before placing a large print order, it’s wise to ask the printer a question for clarity.

Is the source file (original file for editing) necessary if I don’t know how to use Illustrator?

Necessary, because the source file is not for you to edit but to maintain control. When hiring another designer later, they will need the source file to continue with the correct system, not to redraw everything. Without the source file, you will be bound to one design unit forever.