The answer affects the entire maintenance cost later on, not just the first week.
Start from the token foundation, meaning the color palette, typography, and spacing are named and organized into layers before creating any components. If you create components without tokens, each component will embed hard-coded values, and when you need to change brand colors or support dark mode, the technical team will have to manually fix hundreds of places. Tokens are established once, and the entire system updates in one go.
Color, font, and spacing tokens are the foundation. Components are built on that foundation. Reversing this order will double your effort each time the brand changes, and later, if you want to support a dark interface or add a second brand, you will almost have to start over.
Brad Frost describes a token as the "subatomic" unit of the interface: not usable on its own, but a foundational element that everything above must inherit. When the design team and the engineering team reference a token instead of each remembering a color code, the entire digital product maintains consistency without needing to manually check each screen.
If you change a primary color token at the root, the entire website, application, and all components will update immediately. No meetings, no need to send new color files to each person.
A flat token set that only lists colors is not enough for long-term operation. Sinh Vũ organizes tokens into three hierarchical layers:
This three-layer architecture allows for color changes at the root and controlled spreading, without affecting unwanted areas.
Starting from tokens first: When a business has many digital products, needs to support a dark interface or multiple brands, and wants the system to last for many years and expand to iOS or Android. This is the most common case and also the situation where technical debt accumulates the fastest if this step is skipped.
Can create in parallel when: There is only a small product, the brand identity has been fully finalized, and it needs to launch quickly. However, the mandatory condition is that from the beginning, every component must reference tokens, absolutely no hard-coded color values or font sizes inside the component.
In the A3 process at Sinh Vũ, the initial stage always involves reviewing the current identity and transitioning everything to the DTCG JSON token set (a standard format proposed by the Design Tokens Community Group under W3C, allowing a token set to be used across multiple tools and platforms) in three layers, along with a report on the standard deviation between design and the actual product. Only after this token set is finalized does the team move on to the component creation stage.
The reason is not due to a rigid process, but because this is the only way to ensure that identity does not dilute when entering digital products. If components come first, each person will decide which colors to use, what font sizes are appropriate, and after six months, the interface will have dozens of small variations that no one can control.
A token is the single source of truth. Components can only reference tokens; they cannot define values themselves.
Design System operation principles, Sinh Vũ Studio
Topic: Should you start with tokens or components in the design system. Sinh Vũ guide, sinhvu.com
Select each item you find appropriate, then print or save as PDF to take with you.
If you have marked most of the signs above, this is the time to discuss in more detail. Sinh Vũ can help you review and propose a direction.
Brad Frost, Atomic Design and the article Design Tokens + Atomic Design. Design Tokens Community Group, W3C DTCG JSON specification. Nathan Curtis, EightShapes. Practical experience from project A3 at Sinh Vũ Studio.
A token is a pair of name and value, for example, color-brand-primary = #1A56DB. A token cannot be displayed alone; it is the raw material that components inherit. A component is a complete interface element like a button, information card, or navigation bar. Creating tokens first is like mixing colors on a palette before painting, rather than mixing colors while painting each stroke.
Do not overlook it, but you can work in parallel with a small initial component group. It is essential that from the beginning, the component must reference tokens, and you should not hard-code color values or font sizes inside. If you skip this entirely, technical debt accumulates quickly and the cost of standardizing later is much higher than doing it right from the start.