Does Sinh Vũ take on small projects?

Sinh Vũ serves individuals, SMBs, and enterprises. Each tier has a suitable scope and approach. Small project clients often start with a 30-minute Coffee chat (free) or a Workshop/Audit to get the right direction before investing.

Self-brief, or do you need Sinh Vũ to assist with the brief?

Both are fine. Door 01 Detailed form for you if the scope is clear. Door 02 Chat with Sinh Vũ (5 minutes, AI asks the right questions) for you if the scope is unclear and needs consultation first.

How long from brief to the first deliverable?

Sinh Vũ responds within 24 hours. Detailed proposals within 48–72 hours. The first deliverable depends on the scope, typically 2–6 weeks from contract signing and deposit receipt.

What industries does Sinh Vũ work in?

300+ projects across 16 major sectors: F&B, Cosmetics, Fashion, Real Estate, Technology and SaaS, Manufacturing, Education, Healthcare, Finance, Travel, Agriculture, B2B professional services, and other sectors.

Is there a contract and confidentiality?

Yes. Every project signs a standard service contract from Sinh Vũ Studio, including clear confidentiality (NDA) and intellectual property terms. Briefs are stored separately, accessible only to the responsible team.

How long does a simple product introduction video need?

A standalone video without animation or complex effects can often be completed in a few weeks if the pre-production is clear and the review rounds are not too many. It’s crucial that the script and visual direction are finalized before shooting, as editing later can be much more expensive.

How to account for a campaign with different cuts for each channel?

Sinh Vũ estimates that a full campaign with multiple cuts typically requires eight to twelve weeks. In addition to the main production time, additional time is needed for each round of approvals from each stakeholder and for delivering in multiple formats. Setting a firm launch date before knowing the number of cuts and approval levels is the most common mistake.

How long before launch should video production start?

Quick summary

Simple standalone videos need to be initiated a few weeks in advance. Brand films or campaigns with multiple cuts require two to three months. Sinh Vũ asks about the launch date right from the first meeting because it serves as a reference point for scheduling backward, allowing enough time for scripting and approvals instead of sacrificing quality to meet deadlines.

Quick comparison

You should choose this direction when

a simple standalone video, launching a few weeks in advance
Brand film or campaign, starting 2-3 months in advance.
3D animation or high-end effects require additional post-production.

Not needed when.

launch too close to the release date, forcing budget cuts
Set a firm launch date before knowing the scale.

The question about the launch timing often comes late, when the launch date is approaching and the pressure is clear. Sinh Vũ offers a reverse thinking framework: instead of asking "when to start," ask "when to launch" and then schedule backward from there. This approach forces you to see the actual time needed, rather than being optimistic about the first week and rushing in the last week.

Two reference points to remember.

Sinh Vũ divides into two groups based on scale and complexity:

Simple standalone video: real footage, one topic, few reviewers. Starting a few weeks in advance is sufficient if pre-production is clear from the beginning.
Brand or campaign film with multiple cuts: requires two to three months. Sinh Vũ typically estimates a key video takes about four to six weeks, a full campaign from eight to twelve weeks.

2D animation or 3D visual effects require significantly more post-production time compared to live-action video, so always allow for a longer timeframe at the end of the schedule.

Three stages in a video project and which stage must not be cut

All video projects go through three phases: pre-production, production, and post-production. Understanding each stage helps you know where flexibility is possible and where it is not.

Pre-production: Brief, script, storyboard, schedule, and approvals. This stage determines quality. Cutting pre-production to meet deadlines is the most common reason for costly rework.
Production: filming, audio recording, or animation according to the approved script. The speed of this stage depends on the level of preparation in the pre-production phase.
Post-production: editing, color correction, sound, visual effects, and delivering in multiple formats. Animation and complex visual effects make post-production significantly heavier compared to standard live-action videos.

Sinh Vũ requires clients to approve the entire script and scenes before any production costs arise. This is a process that protects both parties.

Factors that add time that clients often overlook

Number of client approval levels: Each round of feedback requires waiting time and editing time. If multiple parties are involved in the approval process, add time for each round right from the scheduling stage.
Number of cuts by channel: A campaign requires a vertical version for social media, a horizontal version for the website, and a short version for paid ads. Each format requires additional post-production time and separate approvals.
Delivery and technical review time: files exported to meet the technical specifications of each platform may not always be completed on the first attempt.

Start early, clear pre-production: You have enough time for the script and scenes to go through multiple rounds of feedback and revisions before filming. The final result often aligns more closely with initial expectations, reducing the likelihood of additional costs for rework.

Launch close to the release date: Pressure to cut budgets or rush approvals. The highest risk is arising change requests after filming, at which point the costs and time to fix are much greater than making changes in the script.

Common errors when scheduling videos

Set a firm launch date before knowing the scale and complexity of the video, leading to unrealistic timelines from the start.
Calculating production time but forgetting to account for review rounds, especially when multiple people are involved in approvals from the client side.
Underestimating post-production, especially with animation, special effects, or campaigns with multiple cuts.
Shorten the lead time due to the feeling of "nothing to see" at this stage, while this is where the most time and cost savings can occur later.

Rushing in the pre-phase comes at a cost in the later phase. The quality of a video is determined before the camera starts rolling.
Practical experience of Sinh Vũ Studio

The viewpoint of Sinh Vũ

The first question Sinh Vũ asks when receiving a video brief is: "What is the launch date?" Not because they want to know the deadline, but because that is the only anchor point to schedule responsibly. From that date, Sinh Vũ schedules backward through each stage, then provides you with a clear answer: when to start, and if starting later, what will need to be sacrificed.

If you do not have a specific launch date, that is also important information. It means you can schedule at a suitable pace, rather than feeling pressured by a deadline set before fully understanding the scope of work.

The tool brings back.

Decision checklist

Topic: How long before the launch should video production start. Sinh Vũ guide, sinhvu.com

0 more than 7 items

Select each item you find appropriate, then print or save as PDF to take with you.

Sign indicating that you should take action

a simple standalone video, launching a few weeks in advance
Brand film or campaign, starting 2-3 months in advance.
3D animation or high-end effects require additional post-production.

Questions to answer before deciding

Do you have a specific launch date? This is the first question Sinh Vũ needs to know to schedule with you.
How long should a simple product introduction video be?
If the deadline is tight, where can the time be shortened?
How will you manage timing for campaigns that have different cuts for each channel?

If you have marked most of the signs above, this is the time to discuss in more detail. Sinh Vũ can help you review and propose a direction.

References

Storyblocks, video production schedule guide (industry experience). Practical experience from Sinh Vũ Studio.

Frequently asked questions

How long should a simple product introduction video be?

A standalone video without animation or complex effects can often be completed in a few weeks if pre-production is clear and the approval rounds are not too many. It is crucial that the script and visual direction are finalized before filming, as revisions in post-production can be much more costly.

If the deadline is tight, where can the time be shortened?

The step that can be optimized is scheduling filming and post-production more closely, but pre-production elements like scripts, storyboards, and approvals should not be cut. Skipping pre-production is the source of most costly reworks. If time is really tight, consider scaling down the video instead of rushing the creative process.

How will you manage timing for campaigns that have different cuts for each channel?

Sinh Vũ estimates a full campaign typically requires eight to twelve weeks for multiple cuts. In addition to the main production time, additional time must be added for each round of approvals from each stakeholder and for delivering in multiple formats. Setting a hard launch date before knowing the number of cuts and approval levels is the most common mistake.