Video and animation
Outsourced video is often technically beautiful but disjointed in message. Sinh Vũ treats motion as part of the identity system, so every second of imagery serves a specific business goal.
I already have an ad agency running videos; how is working with Sinh Vũ different?
Most producers only shoot and edit on request, so one video has nothing to do with the next. Sinh Vũ is a brand design studio of 17 years, reading video through the lens of identity: one narrative voice, one color system and one rhythm across every clip. Sinh Vũ does not deliver a video, but a content engine with rules.
Motion produces results when it is built from brand strategy, not from disjointed technique.
Four phases, each clearly timed
Phase 01 · Brief, script and pre-production
Clarifying the business goal and the audience, then writing the script and storyboard aligned to the positioning.The script + an annotated storyboard, with a voice-over casting sheet
Phase 02 · Production
Filming, animating and recording the voice-over according to the approved storyboard.All raw footage, the master animation and the voice-over recording
Phase 03 · Post-production
Editing, motion graphics, color grading and audio, all in sync with the identity.A finished edit through review rounds, at release standard
Phase 04 · Handover and multi-format
Exporting the final edit, then cutting it into landscape, 9:16 vertical and shortened versions for each channel.A full set of files in multiple ratios and lengths, with a usage guide
What you receive
Each document comes with its file format and the reason it helps you.
A cinematic flagship video that tells the full brand story for a launch or a repositioning.
Content built for each platform with a hook that grabs attention in the first 1-3 seconds, enough to post steadily while keeping one voice.
Turning complex features into a visual story, helping customers grasp the value in a few dozen seconds.
A standardized set of micro-interactions, so the website and app have lively, consistent motion.
Documentary-style close-up shots that stir the senses, for the food industry and craft brands.
One production usable across many channels, keeping the message consistent and stretching the budget's value.
Trusted for 17 years
More than 200 brands across 16 industries have trusted Sinh Vũ to shape their identity.
Three tiers by segment
Sinh Vũ quotes by the project's scope and complexity, agrees one all-in package after hearing your brief, with no fees added midway.
Not sure which tier fits? Talk for five minutes and Sinh Vũ will point you to the right one →
- One complete brand film or explainer video
- Script, storyboard and voice-over casting
- Full post-production: editing, motion graphics, color grading, audio
- Handover of a landscape version and one vertical version for social media
- A flagship brand film + a full multi-format cut set
- A set of short vertical videos for social media, 10-30 versions
- A set of masters in multiple ratios: landscape, vertical and square
- A usage guide so the team can publish on its own
- A recurring production schedule, with a committed monthly volume
- A motion library and digital interface motion
- A voice and style ruleset to stay consistent long term
- Periodic reports and course-correction based on real results
Before you send a brief for Video and animation
Yes, the Sinh Vũ team writes the script from scratch based on your communication goals and brand story; you do not need to prepare it yourself. You only need to share the message you want to convey, and building the ideas and dialogue is Sinh Vũ's job.
The cost depends on the length, the technique (live action, animation or a mix) and the number of versions to produce, so Sinh Vũ advises a quote based on the specific scope after understanding your goals and usage context. This way you know exactly which items you are paying for, with no vague extras.
The timeline depends on complexity: a simple live-action video usually finishes faster than animation built from scratch, which needs many stages of drawing and animating. Sinh Vũ agrees on specific milestones with you at the start of the project so you can plan your communications proactively.
No, Sinh Vũ produces one high-quality master, then cuts additional versions in the aspect ratios and lengths suited to each platform. This saves production cost while ensuring the video displays correctly on every channel.
The right length depends on the purpose: an introductory video on a website can usually be longer to tell the full story, while a social media video needs to be short to hold viewers. Sinh Vũ advises a specific length based on where you will post it and how your target audience watches.
If you already have an identity, Sinh Vũ uses it as the foundation for the colors, fonts and visual style in the video to ensure consistency. If the brand does not yet have a clear identity, Sinh Vũ discusses further to shape the style before starting production.
Sinh Vũ delivers files in the formats and aspect ratios that fit where you will post them, for example landscape for the website, vertical or square for social media. The finished files belong to you within the agreed scope, ready to use with no further editing.
The number of revision rounds is clearly agreed within the project scope from the start, enough for you to give feedback and for Sinh Vũ to finish it right. If there are major changes beyond the approved script, both sides revisit the scope before continuing.
Start the Video and animation service
Send a few lines about what you need and Sinh Vũ replies within the working day.