Does Sinh Vũ take on small projects?

Sinh Vũ serves individuals, SMBs, and enterprises. Each tier has a suitable scope and approach. Small project clients often start with a 30-minute Coffee chat (free) or a Workshop/Audit to get the right direction before investing.

Self-brief, or do you need Sinh Vũ to assist with the brief?

Both are fine. Door 01 Detailed form for you if the scope is clear. Door 02 Chat with Sinh Vũ (5 minutes, AI asks the right questions) for you if the scope is unclear and needs consultation first.

How long from brief to the first deliverable?

Sinh Vũ responds within 24 hours. Detailed proposals within 48–72 hours. The first deliverable depends on the scope, typically 2–6 weeks from contract signing and deposit receipt.

What industries does Sinh Vũ work in?

300+ projects across 16 major sectors: F&B, Cosmetics, Fashion, Real Estate, Technology and SaaS, Manufacturing, Education, Healthcare, Finance, Travel, Agriculture, B2B professional services, and other sectors.

Is there a contract and confidentiality?

Yes. Every project signs a standard service contract from Sinh Vũ Studio, including clear confidentiality (NDA) and intellectual property terms. Briefs are stored separately, accessible only to the responsible team.

What factors influence the price of a video?

Quick summary

The price of a video does not depend on length but on the volume of work in three phases: pre-production, production, and post-production. The number of shooting days and the size of the crew are usually the largest cost multipliers, while 2D, 3D animation, or special effects increase costs due to the need for specialized labor charged by the hour. A well-produced 30-second video can be more expensive than a simple 3-minute video.

Quick comparison

You should choose this direction when

want to reduce costs: consolidate multiple contents into one shooting schedule
Brand film for launch or repositioning, with significant investment in pre-production and post-production.
tight budget: choose a consistent form of presentation

Not needed when.

ask for the price of a one-minute video and compare quotes that are not within the same scope
Pay for high-end effects when the message only requires a simple video.

The price of a video is a question that most business owners ask in a way that leads them to receive incomparable figures. Asking "how much for a minute" is like asking "how much to build a house per square meter": a number can be provided, but it does not help you make the right decision. Sinh Vũ explains each factor that truly constitutes the cost so that you can ask the right questions before budgeting.

Three stages that determine cost structure

All video projects go through three phases, each with different cost weights.

Pre-production: script, storyboard, voice talent selection, location scouting. This phase usually accounts for a smaller proportion but determines the overall effectiveness of the other two phases. Investing carefully here helps save significantly in production and post-production.
Production: number of shooting days, crew size, equipment rental, locations, props, actors, and costumes. This is the largest cost multiplier in the entire project.
Post-production: editing, motion graphics, color correction, sound design. The weight of this stage varies greatly depending on the form of presentation. For simple live-action videos, post-production is straightforward. For 2D, 3D animation, or visual effects, post-production can become the largest component.

Which factor drives the price up the most?

Among the three stages, some variables have a particularly strong impact on total costs.

Number of shooting days: Each day incurs the salaries of the entire team and equipment rental costs. Shortening or extending the shooting schedule is the quickest and most effective way to adjust pricing.
Team scale: director, director of photography, sound technician, lighting technician, assistant. The larger the team, the higher the daily labor costs.
Presentation format: Live action, 2D animation, 3D animation, or visual effects are four completely different cost structures. Animation and visual effects require specialized labor billed by the hour, not by the shooting day.
Number of contexts and complexity of props: Moving between multiple locations consumes crew time and increases the risk of scheduling conflicts.
Number of cuts and rounds of approval: Each round of edits after the direction has been finalized incurs post-production hours. The number of approval rounds specified in the contract directly affects the cost.
Copyright assets: background music and commercial voiceovers require a separate license. This cost is often significant and can be overlooked when budgeting initially.

Live-action filming versus animation: Live-action video incurs high production costs (shooting days, crew, equipment) but can be streamlined in post-production if the script is simple. 2D and 3D animation generally have no shooting day costs but compensate with dozens to hundreds of hours of drawing, editing, and rendering. No direction is absolutely cheaper; it depends on the specific message and goals.

Common mistakes when budgeting

Compare quotes based on the price per minute without checking the attached scope of work: two quotes with the same number for a 60-second video can differ completely in the number of contexts, rounds of review, and whether sound licenses are included.
Rushing the shooting schedule to save time. Lack of time on set leads to missing shots, requiring additional shooting days, which often costs more than having a full shooting schedule from the start.
Paying for high-end effects when the message doesn't require that complexity. Grandeur that doesn't serve the message is a waste of resources.
Not including background music and voiceover licenses in the total budget from the start, leading to shortfalls after the production contract is finalized.

The concentrated costs on production days: crew salaries and equipment rental typically account for a large portion of the filming budget, so adjusting the filming schedule is the strongest price leverage.
QuickFrame, Photogenics Media

The viewpoint of Sinh Vũ

Sinh Vũ does not evaluate budgets by the number of minutes. Before quoting any project, Sinh Vũ needs to know what this video is for and who will watch it. From that goal, we can choose the appropriate presentation form, team size, and post-production complexity just enough to avoid paying for grandeur that does not serve the message.

For projects needing long-lasting videos that appear multiple times and are tied to long-term brand positioning, investing thoroughly in pre-production and post-production often yields clearer value. For short-cycle content, prioritizing speed and volume means a simpler production structure will be more suitable. There is no one-size-fits-all formula, only the right questions posed from the start.

The tool brings back.

Decision checklist

Topic: What factors determine the price of a video. Sinh Vũ guide, sinhvu.com

0 more than 7 items

Select each item you find appropriate, then print or save as PDF to take with you.

Sign indicating that you should take action

want to reduce costs: consolidate multiple contents into one shooting schedule
Brand film for launch or repositioning, with significant investment in pre-production and post-production.
tight budget: choose a consistent form of presentation

Questions to answer before deciding

Video: What are you thinking of using it for and who will watch it, so that Sinh Vũ can help estimate the appropriate scale?
Every studio asks me how long the video should be, why does Sinh Vũ say that is the wrong question?
I want to save on the budget. Where should I cut costs first?
Are background music and voiceover included in the quote?

If you have marked most of the signs above, this is the time to discuss in more detail. Sinh Vũ can help you review and propose a direction.

References

QuickFrame: Video Production Cost, Pricing and Rates Explained. Photogenics Media: How Much Does Video Production Cost. Practical experience from Sinh Vũ Studio.

Frequently asked questions

Every studio asks me how long the video should be, why does Sinh Vũ say that is the wrong question?

Length has very little impact on total costs compared to the presentation format and number of shooting days. A 30-second video with complex effects requires much more post-production time than a 5-minute interview shot in one session. Asking for pricing per minute leads you to compare quotes that do not cover the same scope of work, resulting in choosing a cheaper option on paper that incurs additional costs later.

I want to save on the budget. Where should I cut costs first?

You should cut down on the number of contexts and consolidate multiple contents into one shooting schedule before considering reducing the quality of the crew. Compressing shooting days is often the most dangerous trap: lacking time on set usually leads to reshoots, ultimately costing more than initially planned. Cutting contexts and optimizing the script in the pre-production phase is the safest leverage.

Are background music and voiceover included in the quote?

It depends on the quotation from each unit. Background music and commercial voiceovers both require separate licenses, and these costs can be significant if clean rights for broadcasting are needed. You should clarify when receiving quotes whether the figure includes audio asset licensing to avoid budget shortfalls after the contract is finalized.