Sinh Vũ builds one shared library for the approved logos, templates and documents, with clear approval rules and a workflow for each team. Your people find, approve and do things right on their own, every day.
5 steps · 5 approvals on your sidePick a step to see what Sinh Vũ does, what you decide and what you receive.
Step 01 · Discovery and alignment
Step 02 · System and usage rules
Step 03 · System and usage rules
Step 04 · Rollout
Step 05 · Rollout
A brand book says what the brand looks like, but not how each team works with it day to day. Assets are scattered, every team keeps its own copy, and the shared drive turns into a dumping ground within a few months. Everything waits on one person to approve, because nobody knows who may approve what. Sinh Vũ gathers the assets in one place, agrees the governance rules before launch, builds the workflows, and pilots with one team before rolling out.
A brand rarely breaks at the identity. It breaks in daily operations.
The system needs an identity and a manual in place first, because it multiplies both across the organisation. It is piloted with one team before rolling out, with a lead in each place.
Part 1
Take stock of the scattered assets, bring them into one place and agree the naming convention.
Library structureApproved before building further
Part 2
Agree who uploads assets, who approves, and what happens to expired assets, then build the common workflows.
Governance rulesAgreed before launch
Part 3
Pilot with one team, and once it runs smoothly roll out department by department, with a lead in each place.
Team leadsOne person per team
Add the two figures together for the real time from kickoff to handover. Your part follows the approval window of each step, so approving early shortens the schedule.
Having these ready keeps the project on schedule. If something is missing, Sinh Vũ can still start, and the handover date moves back accordingly.
Each item comes with its format and what it lets each team do.
Each team has its own way in and finds the right asset without asking.
Organised library
Know who may approve what, who keeps the library and how rights are granted.
Governance document
One guide page per team, so new assets go in the right place.
Guides by team
Agencies and outside providers see only what they need.
Restricted viewing rights
Admin rights for the library are transferred to the person in charge at your company.
Library owner rights
The four points below are agreed before launch. The system only passes once someone on your side takes over the handover.
Signed governance rules
The governance rules are written down and signed, so approval rights are no longer word of mouth.
Signed document
The pilot team can use it
The pilot team uses the system in its daily work without having to ask anyone.
Pilot team observed
Training for each team
Each team has its own training session and a lead right where they work.
List of sessions and leads
Searchable by naming convention
Assets in the library can be found thanks to the naming convention agreed at the start.
Sample assets looked up
The tests Sinh Vũ runs before every design sign-off. Your files never leave your device.
The way of working on this page rests on principles from the Sinh Vũ craft doctrine. Open one to read the reasoning, its limits and when it fails.
Quoted by scope once Sinh Vũ understands how your operations are structured, as a fixed package. The asset library software subscription is charged separately and stated in the proposal.
Paid once
Quoted by scope, fixed as a package once we have heard your needs.
A business that needs its assets in one place.
8-10 weeks
Quoted by scope
Several departments that need clear approval rules.
11 weeks
Quoted by scope
Many teams that need permissions and proper training.
12 weeks
Quoted by scope
Not sure which tier fits? Talk for 5 minutes and Sinh Vũ will suggest one →
It is one place that holds all your brand assets (logos, documents, approved templates), with clear permissions on who may edit and who may only view, and an approval process when several departments or partners use the brand. It is not complex software you have to learn; it is a way of reorganising what you already have so it is tidy and under control.
Guidelines are a static document, printed and left on a shelf; anyone who wants to get it right has to read and apply it themselves. A brand operations system is those guidelines plus a living library, access permissions and an approval process for when new staff or partners need brand assets.
A brand design project creates assets such as a logo and identity. A brand operations system is the next step: it organises and assigns rights for how those assets are used correctly in an organisation with many people and departments, so your team keeps it going over the long term instead of stopping at handover.
Every organisation has a different number of departments, people needing permissions and complexity of approval, so the real scope only becomes clear once Sinh Vũ understands how your operations are structured, and the quote follows that scope. That way you do not pay for parts of the system you will not use.
No. The technology is kept minimal, serving only storage, permissions and approval of brand assets, not multi-purpose software that takes several training sessions to learn. Daily users only need familiar actions such as opening a file and clicking approve.
Yes, that is exactly the goal of a brand operations system, not a tool Sinh Vũ keeps running forever. Before handover, your in-house team is shown how to assign permissions, approve and update assets without depending on Sinh Vũ for every small task.
Source files and all assets always belong to your company; Sinh Vũ only designs and sets up the system initially. Top admin rights are handed to the person you nominate from the moment it is set up.
It suits organisations with several departments, many people who need brand assets, or frequent work with agencies, distributors and outside partners. If you are still small and only one or two people manage the brand, a compact set of guidelines may be enough, and Sinh Vũ will tell you plainly if you do not need this level yet.
Send a few lines about what you need, and Sinh Vũ replies within the working day.